MEDIUMBusinessTier 1

Exclusive: Bupa uses benefits technology to improve benefits take up

SourceEmployee BenefitsTier 1Mainstream Media

Originally at news.google.com

Summary & scoring by The Bell Brief (Dr. Jennifer Bell) using the Drill-Down Protocol (Drill-Down Score) — not the original publisher.

Why it matters for dental

Dental practice owners and DSOs can raise benefits uptake among clinical and office staff by switching to a single digital benefits platform plus on-site advisers instead of posters and newsletters.

Key points

  • Bupa rolled out a new benefits platform, Viva Benefits, provided by Benifex, in March 2024 across its care homes, dental practices, clinics, hospitals, and offices.
  • Bupa offered a core healthcare package that includes online GP access, physiotherapy, mental health support, and 24/7 nursing, plus an optional cash plan or cancer diagnostics.
  • Bupa deployed health benefit advisers to dental practices and other sites to explain the benefits and set a login target of 2,000 users on day one, which was reached by 11:30 a.m.
  • Bupa plans to continue expanding the platform in 2027 to include pension choices, financial-wellbeing signposts, shopping discounts, and recognition programs.

Who should care

OwnerDSOStaff

Read the original on Media: Dental workforce

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