Exclusive: Bupa uses benefits technology to improve benefits take up
Originally at news.google.com
Summary & scoring by The Bell Brief (Dr. Jennifer Bell) using the Drill-Down Protocol (Drill-Down Score) — not the original publisher.
Why it matters for dental
Dental practice owners and DSOs can raise benefits uptake among clinical and office staff by switching to a single digital benefits platform plus on-site advisers instead of posters and newsletters.
Key points
- Bupa rolled out a new benefits platform, Viva Benefits, provided by Benifex, in March 2024 across its care homes, dental practices, clinics, hospitals, and offices.
- Bupa offered a core healthcare package that includes online GP access, physiotherapy, mental health support, and 24/7 nursing, plus an optional cash plan or cancer diagnostics.
- Bupa deployed health benefit advisers to dental practices and other sites to explain the benefits and set a login target of 2,000 users on day one, which was reached by 11:30 a.m.
- Bupa plans to continue expanding the platform in 2027 to include pension choices, financial-wellbeing signposts, shopping discounts, and recognition programs.
Who should care
Read the original on Media: Dental workforce
Full reporting and any paywall content live on news.google.com. We summarize and score; we do not republish.
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